90s Trivia at The Bell House Partner Spotlight: Dave & Buster’s

Exactly one week from today is our much-awaited 90s-themed trivia night at The Bell House hosted by Pat Kiernan, so I am putting my usual musings about NYC corporate event entertainment, employee team building and experiential marketing events on hold this week, in order to recognize each one of our amazing prize partners! Our recent…

Read More

90s Trivia at The Bell House Partner Spotlight: Kramer’s Reality Tour

We’re about a week out from our 90s-themed trivia night hosted by Pat Kiernan at The Bell House on April 24th, and as such I am taking a break from writing about corporate team building, event entertainment & NYC experiential marketing events to highlight each of our amazing prize partners who have come together for…

Read More

The Power of Quiet on Improving Team Productivity

A few months ago, right before my baby was born, I read a fascinating New York Times Op-Ed by author Susan Cain entitled, “The Rise of the New Groupthink.” The premise affirmed something which I have long suspected: that people are actually more creative when they are working alone, without distraction, than when they are…

Read More

Announcing a Night of MAGIC/BIRD Trivia at Social Bar & Lounge!

In a very special event, we are delighted to announce that we will be partnering with Social Bar & Lounge to present a night of trivia celebrating the opening of Magic/Bird on Broadway! Chronicling the life stories of two of the most influential figures in sports and pop culture of our time, basketball Hall of…

Read More

How Does a NYC Team Building Company Boost Its Own Staff’s Morale?

As the owner of a company dedicated to boosting morale and injecting fun into the workplace, I am uniquely aware of the issue and challenges which managers face when it comes to keeping staff happy. The amazing TrivWorks team is comprised of an extremely dedicated, hard-working core group of individuals, who’s tireless work crafting trivia…

Read More

6 Easy Ways to Keeps Costs Down at Corporate Entertainment Events

While we are thankfully no longer in the depths of an economic recession, companies here in NYC, across the country and globe are still suffering from the effects of the financial meltdown of 2008; layoffs, hiring freezes and furloughs are unfortunately still happening, as close scrutiny of the bottom line continues to be the norm.…

Read More

Build Customer Loyalty Through Experiential Marketing in NYC

Experiential Marketing in NYC   March 26, 2012 New York, New York—TrivWorks, New York City’s live trivia event entertainment specialists, presents an innovative marketing strategy for brand managers and marketing directors who want to engage with their core enthusiasts in an “offline” setting.   Most companies rely solely on point of sale transactions to build brand…

Read More

Budget-Friendly Experiential Marketing

Companies all across the country are trying to find ways to reduce their budgets. Marketing projects are usually among the first to hit the cutting room floor, but companies can’t afford to eliminate marketing altogether – lest they risk damaging the perception of their brands. Some companies, however, have found ways to build and retain…

Read More

Engaging Customers through Experiential Marketing

Experiential Marketing Agency NYC Marketing in today’s world requires a different mindset than that of marketers from the not so distant past. Super Bowl ads, email campaigns, and direct mailers may help build brand awareness, but marketers need to do more, especially in the current economic climate. Marketing in today’s world is all about building…

Read More