Capping a week of exciting press, we are honored & thrilled to share that TrivWorks is featured in the October 2014 issue of Successful Meetings magazine!
“Savvy Sponsorships: How to Create Sponsorships that Appeal to Attendees, Planners, and the Sponsor” covers fresh and unique ways for brands to reach audiences through meeting and event sponsorships. Among the ideas featured is TrivWorks trivia brand engagement & experiential marketing, highlighting how we utilize customized trivia and a physical environment to create a fully-immersive brand experience, designed to engage loyal and potentially new brand enthusiasts, clients and other stakeholders through a fun & memorable event.
In addition to naming some of our distinguished brand engagement clients including The Economist, The Tony Awards and JDate, the article also highlights a unique collaboration we had last year with Every Day with Rachael Ray, where we engaged the magazine’s key advertisers with a live event, as well as readers with a downloadable do-it-yourself home trivia party kit.
To learn more about using live customized trivia to create a brand engagement/experiential marketing event in NYC or elsewhere, visit https://trivworks.com/experiential-marketing/